Search

Chitale Bandhu Mithaiwale – A Legacy of Taste and Tradition

Image source - Pexels.com

Chitale Bandhu Mithaiwale is a Pune-based confectionery brand that has been around for over 70 years. The company was founded in 1950 by Raghunath Chitale, and it has since become one of the most popular confectionery brands in India. Chitale Bandhu Mithaiwale is known for its traditional Indian sweets and snacks, and it has a loyal customer base all over the country.

The company’s products include a wide variety of sweets, snacks, and namkeens. Chitale Bandhu Mithaiwale’s sweets are made with traditional Indian ingredients, and they are a popular choice for special occasions. The company’s snacks are made with fresh vegetables and spices, and they are a popular choice for everyday snacking. Chitale Bandhu Mithaiwale’s namkeens are made with a variety of ingredients, including peanuts, sesame seeds, and lentils.

Chitale Bandhu Mithaiwale is a well-respected brand in India, and it is known for its commitment to quality. The company uses only the freshest ingredients in its products, and it has a strict quality control process. Chitale Bandhu Mithaiwale is also committed to social responsibility, and it supports a number of charitable organizations.

The Chitale legacy began in 1939, when the visionary Late Shri. Bhaskar Ganesh Chitale started a humble milk distribution business at Bhilawadi in Sangli district. This marked the beginning of the first ever entrepreneurial dairying revolution in India. This worthy lineage was ably carried forward by his sons Bhausaheb, Rajabhau, Nanasaheb and Kakasaheb Chitale, who got affiliated with the business on completion of their education.

In the 1950s, Raghunath Chitale, affectionately known as Bhausaheb, established Chitale Bandhu Mithaiwale. In his younger brother Rajabhau (the Late Narsinha Chitale), he found an able ally to take the brand from the nascent stages to greater glory. In the meanwhile, Nanasaheb and Kakasaheb, the second generation Chitale stalwarts, played the role of formidable anchors by deciding to settle in Bhilawadi to look after the dairy business. The responsibility of the fledging milk retailing network in Pune was shouldered by Bhausaheb and Rajabhau. This phase overlapped with the steady growth of the confectionary wing, marked by the establishment of manufacturing and retail outlets for mithai and snacks as well.

The third generation members of the family – Madhav, Shrikrishna, Govind, Shripad, Vishwas, Anant, Girish, Makarand – carried the mantle forth by introducing modern, innovative ideas to keep the Chitale brand paces ahead of the competition in the millennia. Kedar, Indraneel, Nikhil, Atul, Rohan and Pushkar Chitale, the family’s young scions, are now at the helm of the company activities, being guided by the experience and wisdom of the family veterans.

Chitale Bandhu Mithaiwale is a shining example of how a family business can thrive over generations. The company has a rich history and a bright future, and it is sure to continue to be a popular brand for many years to come.

Conclusion:

Chitale Bandhu Mithaiwale is an iconic brand of Pune that has made significant contributions to the city’s economy and culture. The company is a well-respected brand in India, and it is known for its commitment to quality and innovation. Chitale Bandhu Mithaiwale is sure to continue to be a popular brand for many years to come.

Related articles

You may also be interested in

Aabandh Arts

Aabandh Arts – Where art meets fashion The Story Behind Aabandh Arts: Aabandh Arts is a brand born out of a passion for creativity and

Cookie policy
We use our own and third party cookies to allow us to understand how the site is used and to support our marketing campaigns.